

BRANDING AND WEB DESIGN FOR COACHES
I'm all about helping my clients take up space & dominate their industry in a way that captivates the right audience & converts to more sales without the overwhelm.
I'm passionate about helping fitness, health & wellness coaches create brands that give them the confidence to chase their dreams and build a business they love.

ABOUT THE STUDIO
web designer agency
About the Studio
AEREA (air-e-a), n. A space allocated for a specific purpose.
AEREA Design Studio is a New York based boutique design studio focused on helping fitness, health & wellness brands breaking into and read to dominate the market. I help launch and expand businesses through custom branding, web design, and a robust CRM, with a focus on delivering high-end, high-converting, data-driven designs, thoughtful workflows, and small business support for small businesses.
​
If it's got to do with thoughtful branding & creative web design, you're in just the right place because I do a heck of a lot more than design pretty logos and trick out websites. I'll help you create a business that sets you apart from the competition WITHOUT the overwhelm or need for a mega team.
Forget the traditional branding, web design & business processes - get your offer tailored to you, organized and online fast - because you deserve a brand and website that works as hard as you do.
There's no one-size-fits-all solution when it comes to your small business, that's why I'll partner with you to craft a unique brand strategy, website and CRM that allows you to work smarter NOT harder.
​
From easy-to-customize web design templates & our semi-custom Brand Bar, to the one-week VIP Intensive or fully custom brand and website packages, I'll help you captivate the right people & stand out from the crowd.
20+
YEARS EXPERIENCE
200+
CLIENTS SERVED
KIND WORDS SAID
YOU + ME = DYNAMIC DUO
You're ready to build a magnetic coaching biz that brings all the clients to your virtual door...
You're ready to...
​
+ Have a solid brand that reflects you & your values
+ Have a website that CONVERTS
+ Develop a solid business foundation
+ Enhance your customer experience
+ Increase profitability
+ Captivate the RIGHT audience
+ & stand out from the crowd.
And I'm just the girl to help you get there!

MY DESIGN STYLE
warm & inviting
FRIENDLY & WELCOMING
authentic & impactful
MODERN & CLEAN
data-driven & research-based
FUNCTIONAL
quality over quantity
ORGANIZED & EFFICIENT
RECENT WORK
WHAT OUR CLIENTS SAY ABOUT US...
THE DESIGNER
I'M KELLY.
A NEW YORK BASED DESIGNER COMMITTED TO BUILDING strategic & magnetic SOLUTIONS FOR COACHES & CONSULTANTS
I'm a fast-talking California girl living in the "big apple", a slightly coffee-obsessed mama to two amazing kids & a rescued fur-baby, married to my man-crush for 20+ years, and the child of a King.
​
My love of design hit me when I was a kid growing up in sunny California...
Books with no pictures - no thanks.
Dissecting bugs under a telescope - I'll pass.
Animating 3D designs in Adobe - heck yes!
​
It wasn't until I was working as a designer for my corporate job that it hit me - small businesses make up 99.9% of business in the U.S. and account for about 64% of new jobs annually each year - so the same branding & web design principals that we were using for some of the biggest brands could and SHOULD be available to small businesses, without the mega teams, big $$ or lengthy design process.
So, I quit my corporate job and took all my experience, design knowledge, and business background - and built AEREA Design Studio.
​
I'm passionate about crafting data-driven, thoughtful and strategically planned branding & websites with powerful CRM technology that helps my clients work from a place of rest - NOT HUSTLE. I craft brands & websites that captivate, connect & convert - and that get all the right people to look at you, book you, buy from you, and tell all their friends about you.
​
And while your partner, friends, and the dog may not want to hear ANOTHER story about how you're going to build your business and dominate the marketplace - I TOTALLY DO!
So, hey! Welcome to my little corner of the internet. I'm so grateful and glad you're here!